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Metro Job Market Pulse

Wichita Falls, TX MSA Edition

Wichita Falls payrolls shrink while Texas economy expands.

58,800

Metro nonfarm employment

Down 1.2% YoY, one of two contracting TX metros

4.5%

Metro unemployment rate

Up from 3.9% a year earlier; TX rate near 4.0%

+159,400 jobs

Texas statewide job growth

1.1% annual growth vs metro's -1.2% decline

5,341

Open positions, Wichita Falls MSA

Indeed listings, September 2026

This Month's Takeaways

01

Wichita Falls is losing jobs while Texas is gaining them.

Metro nonfarm employment fell 1.2% year-over-year to 58,800 even as the state added 159,400 jobs (1.1% growth), placing Wichita Falls among just two contracting Texas metros. That divergence matters for how local economic data gets read against state and national headlines that otherwise read as broadly positive.

02

Trades and transportation pay is pulling away from office work.

CDL Truck Driver advertised pay rose to a metro median of $87,877 (significant increase, well above the $78,000 national figure) and Construction Laborer pay rose significantly to $48,880, while Accountant and Account Manager pay both declined. Consider this a sign that physical and logistics-adjacent labor is commanding scarce local supply even as white-collar roles soften.

03

Aerospace and industrial names are the metro's steadiest economic anchor.

Pratt & Whitney, Howmet Aerospace, Mann+Hummel and Westlake Pipe and Fittings continue to post openings even as total metro payrolls contract, consistent with national and state data showing manufacturing outperforming white-collar sectors. This concentration suggests metro economic resilience currently rests on a narrow industrial base rather than broad-based recovery.

04

Rising unemployment with falling payrolls is a weaker combination than either alone.

Metro unemployment reached 4.5% in August, up from 3.9% a year earlier, while total nonfarm employment simultaneously declined -- a pairing that rules out the more benign explanation of workers entering the labor force faster than jobs are created. Commerce leaders should treat local business climate claims with that caveat attached.

Wichita Falls MSA nonfarm employment fell to 58,800 in August 2026, a 1.2% annual decline that makes it one of only two contracting Texas metros even as the state added 159,400 jobs over the same period, while metro unemployment climbed to 4.5% against a state rate near 4.0%. Divergent advertised pay across the basket -- CDL Truck Driver and Construction Laborer up significantly while Customer Service Representative, Account Manager and Accountant pay fall -- suggests the local economy is splitting between trades/logistics-linked demand tied to manufacturers like Pratt & Whitney, Mann+Hummel and Howmet Aerospace and softening office and administrative activity.

Contracting payrolls alongside rising advertised pay in trades and transportation point to a metro economy where overall capacity is shrinking even as specific sectors tied to aerospace and industrial production tighten -- a signal for economic development officials to distinguish between broad-based softening and concentrated, defensible strength. Commerce leaders weighing expansion or investment timing should treat the headline job count and the sector-level wage signals as two separate stories rather than a single verdict on local business conditions. Current conditions suggest monitoring whether aerospace-linked and logistics wage strength (CDL Truck Driver, Construction Laborer) persists through year-end as a leading indicator of whether Wichita Falls stabilizes before the broader Texas and national slowdown deepens.

Advertised Pay Indicators · WageScape Benchmark 25 Jobs

Job postings data for the Wichita Falls, TX MSA metro — median advertised pay, its recent trend, and the number of active postings behind each figure. Jobs are grouped for readability and are not the same as the 10 sector classifications on the next page. For additional job detail contact WageScape.

Median Pay Pay Trend Postings

Retail Trade

Retail Sales Associate $27,040 → Stable 595
Retail Cashier $24,960 ↑ Moderate increase 218

Transportation & Warehousing

Warehouse/Fulfillment Associate $38,455 → Stable 111
CDL Truck Driver $87,877 ↑ Significant increase 719
Delivery Driver $30,862 ↓ Moderate decline 346
Warehouse Manager — Limited local postings —

Construction

Construction Laborer $48,880 ↑ Significant increase 44

Construction/Skilled Trades

Electrician $71,345 ↑ Significant increase 184
HVAC Technician $69,087 ↑ Significant increase 5,969

Manufacturing

Manufacturing Production Worker/Assembler $32,240 ↑ Moderate increase 61

Cross-Sector

Customer Service Representative $35,360 ↓ Significant decline 40
Operations Manager — Limited local postings —

Leisure & Hospitality

Food Service Worker $28,975 ↑ Moderate increase 74

Healthcare

Certified Nursing Assistant / Home Health Aide $33,280 → Stable 260
Registered Nurse $105,271 ↑ Significant increase 1,240

Admin/Office Support

Administrative Assistant/Office Clerk $34,095 ↓ Moderate decline 78

Information/Technology

Software Engineer $152,465 ↑ Moderate increase 75,144
Data Engineer — Limited local postings —

Professional & Business Services

Accountant $62,258 ↓ Moderate decline 43
HR Generalist/Manager $72,500 ↑ Significant increase 7,980
Marketing Specialist — Limited local postings —
Business Analyst $97,107 → Stable 26,220

Finance & Insurance

Financial Analyst $93,298 ↑ Moderate increase 13,103

Government/Education

Elementary/Secondary School Teacher $52,657 ↑ Moderate increase 564

Cross-Sector Sales

Account Manager $60,455 ↓ Significant decline 29

Industry Snapshot · Wichita Falls, TX MSA

Advertised pay and job-posting trends across the whole metro economy, rolled up by employer industry — not just the bellwether roles above.

Sector Median Pay Change Job Postings Change
Construction ↓ −19.7% ↑ +172.4%
Manufacturing ↑ +30.6% ↑ +154.8%
Retail Trade ↑ +5.0% ↑ +71.3%
Transportation, Warehousing & Utilities ↑ +55.0% ↑ +198.8%
Information ↓ −5.3% ↓ −12.3%
Financial Activities → −1.1% ↑ +60.5%
Professional & Business Services ↑ +29.0% ↑ +206.0%
Education & Health Services ↑ +32.0% ↑ +146.5%
Leisure & Hospitality → −0.4% ↑ +91.5%
Government ↑ +93.6% ↑ +1061.7%

Looking Ahead · Next 30–60 Days

Early indicator

Watch whether Howmet Aerospace and Pratt & Whitney postings convert into measurable payroll growth in the next TWC release -- national and state data both show aerospace/manufacturing as a bright spot, and Wichita Falls' trajectory will show whether that strength is reaching this metro specifically.

Emerging pressure point

Metro unemployment has risen for three consecutive readings (3.9% to 4.7% to 4.5%) while employment contracted 1.2% annually -- a combination worth tracking against the next two TWC releases to determine whether this is stabilizing or deepening.

Worth watching

Texas manufacturing wage growth of 4.8% statewide and accelerating production/new orders data suggest a possible regional tailwind; local economic development officials should watch whether Wichita Falls' industrial employers participate in that acceleration or continue to lag it.

Potential inflection point

National wage growth has slipped to 3.0% against 3.4% inflation -- the first sustained negative real-wage stretch since 2021. If that national pattern reaches Wichita Falls' already-softening customer service and administrative pay lines, consumer spending capacity locally could weaken further.

Sources & Methodology

Pay and hiring data provided by WageScape. See every source cited in this report, with links →

Advertised pay reflects the pay ranges employers publish in active job postings in this metro, not survey or payroll data. Pay trends compare the current period with the prior period for the same metro and role. Sector figures group postings by the employer's industry classification; sectors with limited classified postings are marked as such rather than estimated. This briefing is independent of, and complements, official statistics from the BLS and state labor market information offices.

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