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Metro Job Market Pulse

Florence-Muscle Shoals, AL MSA Edition

Florence labor force shrinks as unemployment edges up to 3.9%.

3.9%

Metro unemployment rate

Up from 3.4% in August 2025

66,544

Metro employment level

Down from 67,567 a year earlier

3.4%

Alabama unemployment rate

vs 4.1% national rate, August 2026

$198

County weekly wage gap

Colbert $1,115 vs Lauderdale $917/week

This Month's Takeaways

01

Metro unemployment climbs while the labor force shrinks.

Civilian employment fell from 67,567 to 66,544 year-over-year even as the unemployment rate rose to 3.9% from 3.4%, meaning fewer residents are working and fewer are actively job-seeking. That combination is harder to parse as healthy slack -- it is consistent with workers exiting the labor force rather than simply changing jobs.

02

Manufacturing-linked pay is softening locally against a firming national trend.

HVAC technician and manufacturing production worker advertised pay both declined moderately-to-significantly in the metro while national figures for the same roles rose or held flat. Given manufacturing's role in county-level wage differentials (Colbert County's $1,115 average weekly wage versus Lauderdale's $917), this divergence may bear watching as an early signal for the metro's industrial base.

03

Nursing and teaching pay are climbing even as broader conditions cool.

Registered nurse advertised pay rose significantly locally ($88,726) alongside teacher pay (also up significantly), tracking national increases in both occupations. Persistent wage growth in public-facing, credentialed service roles suggests these segments of the local economy remain structurally tight regardless of the broader softening.

04

Construction labor pay bucks the local downturn entirely.

Construction laborer advertised pay rose significantly in the metro even as Alabama's statewide construction employment fell by 700 jobs in August. Localized infrastructure or project-specific demand may be driving this, distinct from the state's broader construction pullback -- a detail commerce leaders tracking building activity should flag for verification against permit data.

Florence-Muscle Shoals unemployment rose to 3.9% in August 2026 from 3.4% a year earlier, even as the labor force shrank and total employment slipped from 67,567 to 66,544 -- a pattern consistent with Alabama's statewide softening rather than a local-only event. Advertised pay across manufacturing-adjacent roles (production workers, HVAC, electricians) moved lower locally even as national figures for the same roles rose or held steady, suggesting metro-specific softness layered on top of a cooling state and national backdrop.

Divergence between local and national wage trends in manufacturing-linked trades (HVAC technicians down significantly locally while up nationally; production workers down locally against flat national figures) points to softer local demand in goods-producing sectors even as national data shows manufacturing adding jobs. Commerce leaders weighing expansion or facility investment should treat the metro's rising unemployment alongside a shrinking labor force as a signal of tightening -- not loosening -- local capacity, since fewer workers are both employed and actively counted in the labor force. Consider reviewing county-level detail (Lauderdale vs. Colbert) before drawing metro-wide conclusions, given the roughly $200 weekly wage gap between the two core counties.

Advertised Pay Indicators · WageScape Benchmark 25 Jobs

Job postings data for the Florence-Muscle Shoals, AL MSA metro — median advertised pay, its recent trend, and the number of active postings behind each figure. Jobs are grouped for readability and are not the same as the 10 sector classifications on the next page. For additional job detail contact WageScape.

Median Pay Pay Trend Postings

Retail Trade

Retail Sales Associate $24,914 → Stable 544
Retail Cashier $24,801 → Stable 276

Transportation & Warehousing

Warehouse/Fulfillment Associate $34,127 ↓ Moderate decline 64
CDL Truck Driver $80,000 ↓ Moderate decline 680
Delivery Driver $31,165 ↓ Significant decline 290
Warehouse Manager — Limited local postings —

Construction

Construction Laborer $34,320 ↑ Significant increase 33

Construction/Skilled Trades

Electrician $68,640 ↓ Moderate decline 44
HVAC Technician $63,491 ↓ Significant decline 57

Manufacturing

Manufacturing Production Worker/Assembler $33,416 ↓ Moderate decline 77

Cross-Sector

Customer Service Representative $32,223 → Stable 248
Operations Manager — Limited local postings —

Leisure & Hospitality

Food Service Worker $28,846 ↑ Significant increase 17

Healthcare

Certified Nursing Assistant / Home Health Aide $34,320 ↓ Moderate decline 276
Registered Nurse $88,726 ↑ Significant increase 1,320

Admin/Office Support

Administrative Assistant/Office Clerk $38,978 ↓ Significant decline 68

Information/Technology

Software Engineer $150,463 ↑ Moderate increase 23,408
Data Engineer $139,460 ↑ Moderate increase 7,487

Professional & Business Services

Accountant $56,620 ↑ Significant increase 38
HR Generalist/Manager $56,702 ↓ Significant decline 14
Marketing Specialist $57,285 → Stable 1,849
Business Analyst $97,933 ↑ Moderate increase 5,490

Finance & Insurance

Financial Analyst $92,000 ↑ Moderate increase 2,614

Government/Education

Elementary/Secondary School Teacher $55,027 ↑ Significant increase 266

Cross-Sector Sales

Account Manager $60,000 → Stable 26

Industry Snapshot · Florence-Muscle Shoals, AL MSA

Advertised pay and job-posting trends across the whole metro economy, rolled up by employer industry — not just the bellwether roles above.

Sector Median Pay Change Job Postings Change
Construction → +2.7% ↑ +55.6%
Manufacturing ↑ +31.1% ↑ +296.1%
Retail Trade ↑ +7.7% ↑ +65.1%
Transportation, Warehousing & Utilities ↓ −20.5% ↑ +33.6%
Information ↓ −26.4% → 0.0%
Financial Activities ↓ −5.9% ↑ +142.6%
Professional & Business Services ↓ −13.0% ↑ +66.4%
Education & Health Services ↑ +56.3% ↑ +128.9%
Leisure & Hospitality → +2.6% ↑ +80.8%
Government ↑ +151.3% ↑ +672.4%

Looking Ahead · Next 30–60 Days

Worth watching

Labor force participation in the metro warrants close tracking against Alabama's steady 79.5% prime-age rate; a continued decline in Florence-area employment without a corresponding unemployment spike would point to residents leaving the labor force rather than losing jobs outright.

Early indicator

County-level wage divergence between Lauderdale and Colbert (a roughly $200 weekly wage gap) may widen or narrow depending on how manufacturing activity at employers like Southwire and Tarkett trends through year-end; commerce leaders should watch county-level data releases rather than relying on MSA-wide averages.

Potential inflection point

National WARN filings concentrated in manufacturing and logistics (per LayoffAlert.org tracking) have not yet shown a clear metro-specific echo, but Alabama's 25 statewide WARN notices in 2026 included manufacturing and logistics concentrations worth monitoring for any Shoals-area spillover.

Expected

October's state and metro releases (Alabama Department of Workforce) will show September data and should clarify whether the August unemployment uptick is a one-month blip or the start of a trend -- critical for distinguishing seasonal noise from genuine momentum loss.

Sources & Methodology

Pay and hiring data provided by WageScape. See every source cited in this report, with links →

Advertised pay reflects the pay ranges employers publish in active job postings in this metro, not survey or payroll data. Pay trends compare the current period with the prior period for the same metro and role. Sector figures group postings by the employer's industry classification; sectors with limited classified postings are marked as such rather than estimated. This briefing is independent of, and complements, official statistics from the BLS and state labor market information offices.

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