{"schema_version": 1, "id": "bowling-green-ky-msa/metro-job-market/2026-10", "product": "Metro Job Market Pulse", "metro": {"geography_id": 93, "label": "Bowling Green, KY MSA", "slug": "bowling-green-ky-msa"}, "focus_area": {"key": "general_conditions", "slug": "metro-job-market", "label": "General Market Conditions"}, "period": "2026-10", "public_after": "2026-10-01", "frozen_at": "2026-11-03T07:31:04.979081+00:00", "headline": "Bowling Green unemployment beats state and nation, but pay growth splits sharply.", "headline_summary": "Warren County's 3.9% unemployment rate runs a full point below Kentucky's 4.7% even as advertised pay for Registered Nurses climbs to $111,588 while Manufacturing Production Worker pay falls to $33,800.", "key_indicators": [{"label": "Warren County unemployment", "value": "3.9%", "context": "vs 4.7% Kentucky, 4.1% national (August 2026)"}, {"label": "Kentucky unemployment rate", "value": "4.7%", "context": "Unchanged from August, up 0.2pt year-over-year"}, {"label": "Metro RN advertised pay", "value": "$111,588", "context": "vs $102,252 national median, trending up"}, {"label": "Metro manufacturing production pay", "value": "$33,800", "context": "vs $39,520 national, down significantly"}], "takeaways": [{"headline": "Warren County's jobless rate outperforms state and nation.", "body": "The 3.9% August reading sits a full percentage point below Kentucky's 4.7% and half a point below the national 4.1%, continuing a steady decline from 5.2% in June. This gap is consistent with a local labor market in better condition than broader state trends, even as Kentucky overall shows no net job growth over two years."}, {"headline": "Health care pay is pulling away from the rest of the metro.", "body": "Registered Nurse advertised pay rose to a metro median of $111,588, outpacing the national median of $102,252, while national hiring data shows physicians, surgeons and therapists leading demand. Combined with Kentucky's bioscience sector growing 6.9% since 2021, this is consistent with health care functioning as the metro's most resilient wage and demand driver."}, {"headline": "Manufacturing and office-function pay are softening locally.", "body": "Manufacturing Production Worker pay fell significantly to a $33,800 metro median against a flat $39,520 nationally, and Operations Manager, Accountant and Marketing Specialist pay all declined significantly. This pattern tracks the state's broader finding that manufacturing employment remains below year-ago levels, even as manufacturers have added workers in recent months."}, {"headline": "Software Engineer wage gains suggest a narrow, high-value cluster.", "body": "Metro Software Engineer pay climbed to $161,307, above the $154,403 national median and rising faster than most other advertised roles in the basket. This looks like a concentrated pocket of demand, given flat national figures for Data Engineer and Business Analyst roles."}], "local_conditions": "Warren County unemployment fell to 3.9% in August, the most recent county-level reading, continuing a downward trend from 5.2% in June and running well below both the Kentucky rate of 4.7% and the national rate of 4.1%, even as official metro-level BLS data lags through February 2026. Local wage data shows a divided picture: Registered Nurse and Software Engineer advertised pay rose at a significant clip while Manufacturing Production Worker, Accountant, Operations Manager and Marketing Specialist pay declined, suggesting the metro's labor market tightness is concentrated in specific sectors.", "implications": "Divergence between falling unemployment and uneven sector-level pay signals a metro economy where overall labor availability looks favorable for expansion, but where talent costs are rising sharply in health care and technical occupations while cooling in manufacturing, office administration and marketing functions. Commerce and economic development leaders assessing the metro's attractiveness for new investment should weigh this unevenness alongside the county's unemployment advantage over state and national rates. Consider evaluating sector-specific pay and demand data before characterizing the metro's business climate in single-number terms.", "looking_ahead": [{"category": "Data release to watch", "body": "Full October BLS metro-level unemployment figures are due in November and will be the first official confirmation of whether Warren County's August improvement holds at the broader MSA level."}, {"category": "Emerging pressure point", "body": "Kentucky's description of a 'low hire, low fire environment' by regional workforce officials suggests Bowling Green employers may be retaining staff ahead of expanding payrolls, a pattern that could mute job ad volume (job ads signal hiring demand, and one ad often covers several openings) even if unemployment stays low."}, {"category": "Worth watching", "body": "National manufacturing employment grew roughly 9,000 jobs in September after a weak stretch, and Kentucky manufacturers have added workers for three straight months; watch whether this translates into recovering advertised pay for metro production roles after this month's significant decline."}, {"category": "Policy-relevant signal", "body": "Baby boom retirements and immigration-related labor force constraints are cited nationally as structural headwinds to labor supply; local economic development leaders should monitor Warren County labor force participation trends alongside the county's declining unemployment rate to distinguish tightness in the labor market from a shrinking labor pool."}], "roles": [{"role": "Retail Sales Associate", "data_scope": "metro", "metro_p25": 21491.0, "metro_p50": 27297.6, "metro_p75": 30818.0, "metro_trend_direction": "down", "metro_trend_magnitude": "moderate", "national_p50": 33340.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Retail Cashier", "data_scope": "metro", "metro_p25": 21872.0, "metro_p50": 24960.0, "metro_p75": 27474.5, "metro_trend_direction": "stable", "metro_trend_magnitude": "stable", "national_p50": 31268.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Warehouse/Fulfillment Associate", "data_scope": "metro", "metro_p25": 28663.0, "metro_p50": 33280.0, "metro_p75": 34320.0, "metro_trend_direction": "up", "metro_trend_magnitude": "moderate", "national_p50": 38480.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "CDL Truck Driver", "data_scope": "metro", "metro_p25": 58121.0, "metro_p50": 79626.0, "metro_p75": 90500.0, "metro_trend_direction": "stable", "metro_trend_magnitude": "stable", "national_p50": 78872.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Delivery Driver", "data_scope": "metro", "metro_p25": 29463.0, "metro_p50": 35360.0, "metro_p75": 46800.0, "metro_trend_direction": "down", "metro_trend_magnitude": "significant", "national_p50": 34826.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Construction Laborer", "data_scope": "metro", "metro_p25": 34320.0, "metro_p50": 40075.2, "metro_p75": 41600.0, "metro_trend_direction": "up", "metro_trend_magnitude": "significant", "national_p50": 40726.6, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "Electrician", "data_scope": "metro", "metro_p25": 63440.0, "metro_p50": 67973.4, "metro_p75": 70336.0, "metro_trend_direction": "up", "metro_trend_magnitude": "moderate", "national_p50": 71835.0, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "Manufacturing Production Worker/Assembler", "data_scope": "metro", "metro_p25": 28947.0, "metro_p50": 33800.0, "metro_p75": 34697.0, "metro_trend_direction": "down", "metro_trend_magnitude": "significant", "national_p50": 39520.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Customer Service Representative", "data_scope": "metro", "metro_p25": 30579.5, "metro_p50": 35130.0, "metro_p75": 41198.0, "metro_trend_direction": "stable", "metro_trend_magnitude": "stable", "national_p50": 39520.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Food Service Worker", "data_scope": "metro", "metro_p25": 24444.75, "metro_p50": 26407.2, "metro_p75": 27533.0, "metro_trend_direction": "down", "metro_trend_magnitude": "moderate", "national_p50": 33764.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Certified Nursing Assistant / Home Health Aide", "data_scope": "metro", "metro_p25": 32994.0, "metro_p50": 39520.0, "metro_p75": 49088.0, "metro_trend_direction": "stable", "metro_trend_magnitude": "stable", "national_p50": 41600.0, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "Administrative Assistant/Office Clerk", "data_scope": "metro", "metro_p25": 28840.0, "metro_p50": 35360.0, "metro_p75": 37901.0, "metro_trend_direction": "down", "metro_trend_magnitude": "moderate", "national_p50": 44552.0, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "HVAC Technician", "data_scope": "metro", "metro_p25": 51992.0, "metro_p50": 66915.8, "metro_p75": 75764.0, "metro_trend_direction": "stable", "metro_trend_magnitude": "stable", "national_p50": 71406.0, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "Registered Nurse", "data_scope": "metro", "metro_p25": 85086.0, "metro_p50": 111587.6, "metro_p75": 120600.5, "metro_trend_direction": "up", "metro_trend_magnitude": "moderate", "national_p50": 102252.0, "national_trend_direction": "up", "national_trend_magnitude": "significant"}, {"role": "Software Engineer", "data_scope": "metro", "metro_p25": 95405.0, "metro_p50": 161307.0, "metro_p75": 172708.0, "metro_trend_direction": "up", "metro_trend_magnitude": "significant", "national_p50": 154403.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Data Engineer", "data_scope": "metro", "metro_p25": 84897.0, "metro_p50": 95936.0, "metro_p75": 96653.25, "metro_trend_direction": "stable", "metro_trend_magnitude": "stable", "national_p50": 138000.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Accountant", "data_scope": "metro", "metro_p25": 53444.0, "metro_p50": 56402.0, "metro_p75": 62727.0, "metro_trend_direction": "down", "metro_trend_magnitude": "moderate", "national_p50": 72000.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Financial Analyst", "data_scope": "metro", "metro_p25": 63771.0, "metro_p50": 89706.0, "metro_p75": 112980.0, "metro_trend_direction": "up", "metro_trend_magnitude": "moderate", "national_p50": 94646.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "HR Generalist/Manager", "data_scope": "metro", "metro_p25": 71960.0, "metro_p50": 80662.0, "metro_p75": 80662.0, "metro_trend_direction": "down", "metro_trend_magnitude": "significant", "national_p50": 74477.0, "national_trend_direction": "up", "national_trend_magnitude": "significant"}, {"role": "Marketing Specialist", "data_scope": "metro", "metro_p25": 43300.0, "metro_p50": 45805.2, "metro_p75": 51876.0, "metro_trend_direction": "down", "metro_trend_magnitude": "significant", "national_p50": 62916.0, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "Operations Manager", "data_scope": "state_rollup", "metro_p25": 72197.0, "metro_p50": 77500.0, "metro_p75": 91427.0, "metro_trend_direction": "down", "metro_trend_magnitude": "significant", "national_p50": 86294.2, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Elementary/Secondary School Teacher", "data_scope": "metro", "metro_p25": 30303.75, "metro_p50": 47234.6, "metro_p75": 51575.75, "metro_trend_direction": "stable", "metro_trend_magnitude": "stable", "national_p50": 55908.0, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "Account Manager", "data_scope": "metro", "metro_p25": 63137.5, "metro_p50": 80000.0, "metro_p75": 92620.75, "metro_trend_direction": "up", "metro_trend_magnitude": "moderate", "national_p50": 94009.4, "national_trend_direction": "up", "national_trend_magnitude": "moderate"}, {"role": "Warehouse Manager", "data_scope": "state_rollup", "metro_p25": 55780.75, "metro_p50": 74500.0, "metro_p75": 74500.0, "metro_trend_direction": "up", "metro_trend_magnitude": "significant", "national_p50": 75000.0, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}, {"role": "Business Analyst", "data_scope": "metro", "metro_p25": 72631.5, "metro_p50": 85812.0, "metro_p75": 92279.5, "metro_trend_direction": "down", "metro_trend_magnitude": "moderate", "national_p50": 98302.2, "national_trend_direction": "stable", "national_trend_magnitude": "stable"}], "industry_snapshot": [{"sector": "Construction", "median_pay": 60039.5, "pay_trend_direction": "up", "pay_trend_magnitude": "moderate", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Manufacturing", "median_pay": 61945.0, "pay_trend_direction": "down", "pay_trend_magnitude": "moderate", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Retail Trade", "median_pay": 35594.0, "pay_trend_direction": "stable", "pay_trend_magnitude": "stable", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Transportation, Warehousing & Utilities", "median_pay": 61886.0, "pay_trend_direction": "up", "pay_trend_magnitude": "moderate", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Information", "median_pay": 135700.0, "pay_trend_direction": "up", "pay_trend_magnitude": "significant", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Financial Activities", "median_pay": 50000.0, "pay_trend_direction": "stable", "pay_trend_magnitude": "stable", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Professional & Business Services", "median_pay": 89779.0, "pay_trend_direction": "up", "pay_trend_magnitude": "significant", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Education & Health Services", "median_pay": 84760.0, "pay_trend_direction": "up", "pay_trend_magnitude": "significant", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Leisure & Hospitality", "median_pay": 29330.0, "pay_trend_direction": "stable", "pay_trend_magnitude": "stable", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}, {"sector": "Government", "median_pay": 60788.0, "pay_trend_direction": "up", "pay_trend_magnitude": "moderate", "postings_trend_direction": "up", "postings_trend_magnitude": "significant"}], "citations": [{"source_name": "Bureau of Labor Statistics / Kentucky Center for Statistics", "source_url": null, "statement": "Warren County unemployment at 3.9% in August 2026, down from 5.2% in June"}, {"source_name": "Kentucky Center for Statistics", "source_url": null, "statement": "Kentucky unemployment rate at 4.7% in September 2026, unchanged from August"}, {"source_name": "BIO / TEConomy Partners", "source_url": null, "statement": "Kentucky bioscience industry employed 17,675 people in 2025, growing 6.9% since 2021"}, {"source_name": "Kentucky Center for Statistics", "source_url": null, "statement": "Manufacturing employment remained 2,000 jobs below August 2025 level statewide"}, {"source_name": "KentuckianaWorks", "source_url": null, "statement": "Kentucky labor market described as 'low hire, low fire environment' by workforce officials"}, {"source_name": "Bureau of Labor Statistics", "source_url": null, "statement": "National manufacturing added approximately 9,000 jobs in September 2026"}], "methodology": "Advertised pay from active employer job postings, not survey data. WageScape's median is calibrated to correct for spurious low-value postings: distribution analysis shows roughly the lowest 10% of raw values are erroneous entries, so the reported median is the 60th percentile of raw advertised pay.", "edition_label": "November 2026", "files": {"html": "bowling-green-ky-msa/metro-job-market/2026-10.html", "pdf": "bowling-green-ky-msa/metro-job-market/2026-10.pdf", "sources_html": "bowling-green-ky-msa/metro-job-market/2026-10.sources.html"}, "published_at": "2026-11-03T08:19:07.217787+00:00", "report_html_url": "https://reports.wagescape.com/archive/v1/editions/bowling-green-ky-msa/metro-job-market/2026-10.html", "report_pdf_url": "https://reports.wagescape.com/archive/v1/editions/bowling-green-ky-msa/metro-job-market/2026-10.pdf"}